The headlines for this month's newsletter:
Medialeader.com points out 3 major things to consider as advertisers build their retail media strategies:
Three things to consider when building a retail media strategy
Consumergoods.com writes about how CPG’s are turning from being data-poor to data-rich with the rise of retail media:
From Data-Poor to Data-Rich: A Strategic Blueprint for CPGs in the Age of Retail Media Networks
Streetfightmag.com interviewed Kevin Dunn of LiveRamp on what to expect in retail media in 2024:
What Comes Next for Retail Media 2.0?
Doohlabs published a new blog post about the role of data in in-store retail media:
The role of data in in-store retail media
Enjoy the fall!