The NEW Doohlabs whitepaper on In-Store Retail Media is out. Get your copy now!

Monetise digital screens
In-Store

With Doohlabs Platform you can
  • Manage digital signage campaigns and networks
  • Create audiences from your own or 3rd party data
  • Sell campaigns directly, via partner self-service and programmatically
  • Distribute targeted campaigns on a screen level
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Already generating revenue in over 7000 locations

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Doohlabs is featured in the brand new Grocery 2021 report by RETHINK.  Get your copy!
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How to monetise your in-store audiences?

Start making new revenue with your in-store digital screens & audio in weeks! With Doohlabs, you have 4 business models to choose and mix from:
Doohlabs In-Store Audience CDP
Increased Store Sales
with targeting automation
Increase your basket size and inventory turnover by advertising your own brands and services for various audiences with targeted advertising. Campaign delivery is automated to streamline your operations.
Get Ad Revenue from Trade Partners
with digital self-service
Provide an easy access for trade partners to your highly interesting audience inventory. Partners plan and manage their marketing campaigns themselves to reach the preferred audiences using our self-service portal.
Get Ad Revenue from Advertisers
with audience inventory
Offer your audiences for sale to all advertisers (either by yourself or with a media sales partner). With Doohlabs platform you can automate audience targeting and create an appealing audience inventory to create a new retail media.
Maximised Yield
with programmatic sales
By opening your audience inventory to programmatic marketplaces, you can further optimise the usage of your inventory to maximise the yield generated by your store visitors.

What makes us different?

Doohlabs is an advanced digital signage CMS with retail media toolset that enables you to run a successful In-Store Retail Media operation.

Built for In-Store Retail Media

Our system is designed & built for media sales – by a team that understands both worlds – online & digital signage.

Use real data for targeting

We make it easy to utilize data and create audiences for sale. Platform automatically distributes ads on screens to reach the wanted audience at the right time & place.

Sell media the way you want

We enable sales through programmatic channels, directly with our media sales tools and offer self-service for your partners. Choose one or run them all at the same time.

Freedom of choice with CMS

Turn existing screens from cost items to a revenue source. Use your current digital signage CMS or our supercharged software instead. You are ready to start instantly.

World class marketing automation.

Doohlabs platform connects to thousands of marketing automation applications
enabling you to seamlessly fit In-Store Retail Media sales into your existing processes and workflow.

Interested in how to turn your audiences into a revenue stream?
See our platform in action.
Book free demo

Discover and learn more

From the blog
In-store audio is on the rise!
As in-store retail media is booming, in-store audio is also growing exponentially along with it. And no wonder –there are lots of reasons that are backing up this trend.
Success stories
Creating in-store customer experiences digitally
Doohlabs experience management platform is the heart of the casino as it enables the synchronized control of digital surfaces, sound, lights and scents to create themed atmospheres in the space.
News & Insights
Doohlabs CGO interviewed in iPaper.io about the in-store retail media megatrend
Doohlabs CGO Teemu Kurri was interviewed by iPaper.io about the rise and future of in-store retail media and audience monetization.
Downloadables
New whitepaper: What is retail media and how can you start your own in-store retail media business?
Download free guidebook
Video
What is retail media and what has it got to do with in-store?
Doohlabs Presentation at Smart Retail Tech Expo 2022, ExCel London
Watch recording
Click here to discover much more
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Follow us in LinkedIn

Discover and learn more

In-store audio is on the rise!
As in-store retail media is booming, in-store audio is also growing exponentially along with it. And no wonder –there are lots of reasons that are backing up this trend.
Read more
In-Store Retail Media Monthly Newsletter — September
It is again time for our in-store retail media monthly newsletter. This time we concentrate only on the booming in-store development that has been evident during the last months.
Read more
In-Store Retail Media Monthly Newsletter — August
It is time for Doohlabs in-store retail media monthly newsletter August edition. This time we have selected news to represent different point-of-views on retail media growth – from macroeconomics to developments in individual companies.
Read more
Click here for more to read
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Global technology partners
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The Leading Digital Signage software for In-Store Retail Media
Doohlabs is the leading platform for In-store retail media, turning retailer customer insight into easy to buy in-store audiences for advertisers. Praised by its ease of use, the platform is trusted by customers with combined turnover of over 23 billion US dollars.
For Retail
Audience monetisation for in-store
For Shopper Marketers
Shopper marketing 2.0
For Media Sales Companies
Build a multi-retailer network
For Digital Signage Industry
Works with your CMS
Future-proof CMS
A complete CMS system with optional retail media toolset
In-Store Audio
Reach audiences with audio ads
Programmatic Retail Media
Monetise in-store audiences with programmatic marketplaces
Experience management
Multi-sensory experiences for retail & other industries
Platform
Pricing
Discover and Learn
Blog, Webinars, Downloadables, and other learning resources
Case: Retail
Case: Experience management
Case: Entertainment
Case: Gasoline stations
Case: Hotels
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