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In-Store Retail Media Monthly Newsletter — November

Teemu Kurri
Teemu Kurri
 — 
Co-founder, Chief Growth Officer
Connect via LinkedIn
Here we are already with November edition of Doohlabs in-store retail media monthly newsletter. 2025 is nearing the end and in-store retail media seems to be on most retailers’ agenda.

Here are our headlines for the in-store retail media newsletter for November 2025:

Kiri Masters explains in The Drum how in-store retail media works in Sam’s Club:
Sam’s Club shows how in-store retail media should really work

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The Grocer UK explores how Tesco is monitoring shopper response to in-store screens:
Tesco monitoring shopper response to in-store digital screens

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Internet Retailing dives into the core concept of retail media, incrementality:
Incrementality: The most misunderstood concept in retail media

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Doohlabs explains in-housing & outsourcing alternatives of in-store retail media business and technology solutions for retailers:
In-Store Retail Media – In-House or Outsourced?

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More headlines next month.

Best regards,
Doohlabs Team

Stay tuned!
Subscribe to our monthly In-Store Retail Media Newsletter
xx
Teemu Kurri

Teemu Kurri

Co-founder, Chief Growth Officer

Connect via LinkedIn