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In-Store Retail Media Monthly Newsletter — August

Teemu Kurri
Teemu Kurri
 — 
Co-founder, Chief Growth Officer
Connect via LinkedIn
Summertime doesn’t seem to slow down the retail media news flow — here’s your monthly update on in-store retail media.

Here are our headlines for the in-store retail media newsletter for August 2025:

Digiday examines the state of retail media in mid 2025:
Retail media’s mid-2025 reality: Why advertisers are going all in on full-funnel

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MarTech explores how RMN’s should be moving forward from mere ads to personalized storytelling:
Is it time for retail media networks to think beyond the ads?

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Retaildetail EU writes about challenges in measuring retail media and introduces how Ahold Delhaize has approached the challenge:
The challenge of measuring in retail media: how Delhaize combines insight and impact

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We at Doohlabs endorse the Store in the Core strategy. Find out what is it and how you could apply it to your retail media business:
“Store in the Core” as an omnichannel Retail Media Strategy

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More headlines next month.

Best regards,
Doohlabs Team

Stay tuned!
Subscribe to our monthly In-Store Retail Media Newsletter
xx
Teemu Kurri

Teemu Kurri

Co-founder, Chief Growth Officer

Connect via LinkedIn