Blog posts

Grocery TV’s Marlow Nickell comments in The Drum: Agentic commerce is overhyped and in-store underinvested:
Grocery TV’s Marlow Nickell: Agentic commerce is overhyped and in-store underinvested
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Retail media needs to bridge the gap between physical and digital to create a cohesive media ecosystem, writes Sam’s Club’s Harvey Ma in Marketing Dive:
How experiences turn in‑store retail media into real results
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Retail Touchpoints write about why in-store retail media’s moment is now:
Why In-Store Retail Media’s Moment is Now
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Doohlabs explains the alternatives retailers have in acquiring a new CMS and retail media tools:
Do you need a new CMS to launch in-store retail media?
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To inhouse or outsource? Doohlabs uncovers the main ways to organize retail media operations and sales:
In-Store Retail Media – In-House or Outsourced?
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Is store your most important retail media channel? In this article Doohlabs explains the “Store in the Core” strategy:
“Store in the Core” as an omnichannel Retail Media Strategy
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More headlines next month.
Best regards,
Doohlabs Team